In the previous article we have explored the steps to use
thoroughly to remind customers to forget the cart to increase sales revenue. Like
using cart back, shopping cart is completely forgotten ..... today we will go
to the second part to be able to make good use of the forgotten cart.
ok lets begin
Maximize the value of e-mail abandoned cart
Most online retailers focus on optimizing and sending
updates to abandoned shopping carts, the strategy of remarketing shopping carts
is instead of focusing on the other aspects of the customer experience. Three
key to re-attract the forgotten cart is
- Consider when and why shopping carts are forgotten: At what point in the shopping journey of the customer, the buyer has decided to close their shopping window? Review the details they fill out, the coupons they use and their referral sources will let you turn shopping motives and forget their shopping cart. By analyzing such information, you can remind customers to forget their shopping cart so they can re-purchase their shopping cart and many other cases forget the cart.
- Personalized experiences after click: When customers agree to return to their forgotten carts, Give them a special experience that will eventually encourage them to purchase, perhaps the missing elements of their initial experience are the reason for forgetting their shopping cart, or, the previous cart contains cryptic features like clumsy navigation bars or unnecessary personal information fields. Avoid these errors and increase your experience to encourage customers to purchase the first time.
- Create a customer-friendly website: Buyers spend more time online on their smartphones and tablets than on desktops or laptops, while moving people will also shop on their phones, tens of millions of online shoppers with smartphones, and with the development of facebook now, ecommerce outlets lose significant revenue opportunities by skipping the use of responsive design for facebook messenger, reminding customers to forget about their facebook and their landing page.
Last words
Do not skip the shopping cart reminder. Shoppers who
previously landed on your site and walked away from their cars could eventually
turn to your competitors to meet their needs. Without your prompting to return
to your store, they may finish their purchases elsewhere. By automating the
customer's shopping cart reminder, you remind buyers to continue their shopping
experience and ultimately order with you - rather than your competitors.
